Niko Rubio

Project

Branding for Mar y Tierra, the debut EP by Los Angeles–based artist Niko Rubio, released under Atlantic Records. The visual identity draws inspiration from the warmth and duality of California and Mexico, the sea and earth of Niko’s roots. Designed to feel nostalgic yet modern, the system blends cinematic typography, saturated natural tones, and analog textures that echo the intimate, sun-drenched storytelling in her music.

Photography: Pia Riverola
Styling: Kat Typaldos

Scope of Work

• Brand Identity
• Motion Graphics
• Editorial