Guru

Project

Created in response to a sleepless and anxious generation of tech users Guru's founders looked to their Indian roots to create an interactive experience that eases users out of their phones and into a deeper meditation practice to aid their sleep routines. Guru’s branding and illustrations take cues from traditional Indian imagery along with the mystical qualities of sleep to create a fresh take that inspires a dreamlike universe.

Illustration: Andrea Wan
Motion: Draeger Gillespie

Scope of Work

• Brand Identity
• Web & App Design
• Illustration
• Motion Graphics